Glasswall is an organization with a truly transatlantic outlook, and as a UK-based business with major customers in the U.S., we have built significant experience on both sides of the pond. As formal UK Consul General in New York, our CEO Danny Lopez also has deep personal experience in the business and cultural nuances that unite and divide the two countries.
In a recent video interview with B2B community engagement site, MarketScale, Danny was asked about how the UK and U.S. differ in their approach to encouraging startups and the factors that influence business success. Check out the video below for some interesting first-hand insight.
How UK Companies Can Cross the Pond to Success in an American Market – MarketScale